Gemma di Mare Bicarbonate Elected Product of the Year 2021
An important recognition was received by Compagnia Italiana Sali which, since its inception, has made quality, innovation and attention to the well-being and needs of its consumers its strengths and the keys to its success.
Bicarbonate with the Gemma di Mare brand, on the market since last autumn, was elected Product of the Year 2021, the Innovation Award awarded to new products and services launched on the Italian market, which stand out thanks to the red and white logo, synonymous of quality and reliability. The chosen products are in fact chosen by 12,000 consumers who evaluate, through a market research conducted by the IRI Research Institute, the degree of innovation and satisfaction and can boast the prestigious Logo in all their communication for a year.
"We are proud of this recognition - explain the company - which once again confirms the spirit of innovation of the company which, since its birth over 50 years ago, has always been able to offer innovative products capable of satisfying and even anticipating the needs of the market, with particular attention to the quality of raw materials, the well-being and health of consumers and sustainability. Over the years we have continued to differentiate and expand the range of products more and more, without ever moving away from these values, also working a lot on packaging, to offer the public increasingly practical, anti-waste, captivating and full of useful information packages. Today this effort has been rewarded ”.
Gemma di Mare bicarbonate
And, in fact, Gemma di Mare Bicarbonate perfectly responds to the characteristics of innovation, sustainability, quality, functionality that a "Product of the Year" must have. First of all, the multiplicity of daily uses - from cleaning to cooking to beauty - which make it a real must have in every home. Secondly, being available in 4 different formats to meet the different needs of consumers: from the 1 kg format in recyclable cardboard for larger families to the smart one for smaller households; from the 600 gr plastic spreader, practical and functional, with a graduated transparent column to show the level and quantity of product inside as it is used; to the pack of 20 single-dose sachets of 10 gr, “handy”, for a calibrated personal use, practical, to avoid waste, and also very hygienic. Finally, the packaging, very colorful and impactful, full of valuable information and advice on use for the consumer.